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Higher Ed SIG Webinar | Communications Management: Promoting the Value of Your Services
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When: 2/24/2015
1:00 PM
Where: BrightTalk

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Presenter: Eddie Vidal, Manager of UMIT Service Desk at Univ. Miami
Hosted by Mitch Pautz, IT SM analyst at Cal State Fullerton


ITIL emphasizes the alignment of IT services with the business, integrating processes and improving communications. Yet, it doesn’t emphasize the need for a communication plan. Have you considered defining a communication plan for your department?

Creating a communications plan for your IT organization will help define communication efforts so that your message is consistent and the value of your services is clearly articulated. In this session, learn how a communication plan can change your company’s perception of IT, enable you to promote your value, keep you on the same page as your leadership team, and keep your department aligned with the company’s goals.

Participants will learn how to create a communications plan that leverages social media and how to use the communication plan to convince management of the importance of sending a consistent message. You will leave this session with the tools to emulate the best marketing companies in the world, right from your IT shop.